Since 1895 providing the best Moroccan carpets and rugs to clients from all over the world

We know that you desire to own rugs that add beauty and comfort to your home or commercial space, but do you have thought about the possibility to have Moroccan carpets and rugs that can also improve your physical health and to provide a sense of emotional peace?

We have the solution for both, we create handmade carpets and rugs that are beautifully designed thinking in your lifestyle, adapted to your own space, with a very fine sense of balance in terms of patterns and palette of colors, and this approach provides a special feeling that can be adjusted to every room in a tailor made system.

And that is not all, our traditional Moroccan rugs are extraordinary, full of personality, and why? because we manage the production chain completely by ourselves, from the beginning of the process with the collection of the pure wool fiber in the mountain, until the handmade washing and the finishing touches.

It means, we know exactly what our carpets and rugs contain, our wool is not only pure in words, it is pure in essence, because we know firsthand how the sheep are kept, where they live, what they eat, and if they are cared with respect and dedication.

After that, we pay maximum attention to the quality and features of the dyes that we use on the dye-bath process. We love the nature, and we care about the people, about all the people, our dyers, our weavers, and over all, our clients with their families and pets, hence we use exclusively acid Eco-dyes, free of hazardous compounds, and with new generation formulations that comply with the European legislation related to the textile industry.

High Quality is our priority

We carefully select our wool from flocks that graze in Atlas mountains and are kept following the natural method. This source of raw material guarantees that the yarn used in our carpets and rugs still maintains its natural properties.

The commitment with the production of high quality Moroccan carpets and rugs is our main goal, we use the most delicate weaving techniques from the past, and the most innovative methods of manufacturing used nowadays in the textile industry to achieve outstanding products.

Also the techniques and the products used to optimize the finishing of the rugs is of vital importance in our production. We avoid completely the use of chemical products that can damage the fiber and the durability of our Moroccan rugs.

Unique Designs

In our Collections you will find from traditional Moroccan rugs woven with minimal and abstract patterns until the most in trend contemporary designs.

We study the original patterns found in the masterpieces from our private Collection of Antique Moroccan Rugs to develop new design concepts maintaining the essence of the expressive drawings from the different Berber tribes of Morocco.

We research the most the following tribal groups:

On the other hand, we learn from the most active Schools of design of the world about its approach and vision towards the new tendencies, considering only what technical aspects we can implement in our creations to improve our own style, without trying to make plagiarism of its creations.

Traditional Moroccan Rugs, the Heritage of Master Weavers

The Master weavers have been a relevant figure in all rural regions of the world where the weaves were initially a need. In early times, the first use of noble fibers like wool was to provide comfort to the homes and to manufacture clothes for the daily life. So inside the homes like in the specialized ateliers, the weavers did not pursue excellency, rather they focused in the right use of the fibers.

Subsequently, with the practice the weavers developed a sense of control and a natural taste for the beauty, and here is that happened the evolution from an utilitarian good to an Art work.

The numerous aspects involved in the creation of a fine weave, like collecting and classification of the fiber, the spinning of the yarns, the magic process of the dye bath and the choosing of the right palette of colors, the incredible weaving expertise needed to make a top grade fabric or rug, and the decisive methods of washing and finishing, gave rise to the Master weavers, the ones that should manage all those processes coordinated, very well executed and with an artistic sense prevailing over the functional.

That happened simultaneously in many regions of the world, the trade routes passed the knowledge from Africa to Orient, and each region developed its own techniques and approach to this Art. Morocco with its geographic location, at the confluence of the most important cultures, owns a particular vision of the art of weaving, and its creations are unique in the world.

While in Orient countries the masters weavers were mainly professionals entities, in Morocco flourish the figure of weavers teachers in the rural areas inside the tribal structure, it means, not rigid rules following the standards of beauty and elegance of the cities, here appears the extraordinary concept of abstraction and the highly functional minimalist pattern.

Those concepts of design appeared in Morocco long before than the modern trends of minimalism and the art schools from early XX century, those concepts are the artistic principles of the genuine Traditional Moroccan Rugs since archaic times.